Women Are Bad at Investing? Let’s Look at the Data
For decades, stereotypes have suggested that women are risk-averse, overly cautious, or simply bad at investing. But do these claims hold up against real-world data? Recent studies show that not only are women capable investors, but they often outperform their male counterparts in key areas. Let’s examine the data and challenge outdated assumptions.
- The Myth of the “Timid” Female Investor
Traditional narratives often portray women as less confident and more conservative investors. According to Fidelity’s 2021 Women and Investing Study, however, 67% of women report feeling confident in their ability to save for the future, up from just 44% in 2018 (source).
In addition, research from the Warwick Business School found that women outperform men by 1.8% annually in their investment returns on average (source). This gap might seem small, but it adds up significantly over decades of investing.
- Why Women Often Outperform Men
Several factors contribute to women’s success in investing:
Lower trading frequency: According to a study published in the Quarterly Journal of Economics, men trade 45% more often than women, often to their detriment.
Long-term focus: Women are more likely to stay invested during market volatility rather than panic-selling.
Diversification: Women’s portfolios tend to be better diversified, reducing risk exposure and smoothing returns.
These habits help protect investments from the pitfalls of overconfidence and frequent trading, both of which tend to erode long-term performance.
- The Confidence Gap and Industry Bias
Despite evidence of strong performance, women still report lower confidence levels in investing. The same Fidelity report notes that only 33% of women see themselves as investors, compared to 49% of men.
This disparity isn’t rooted in ability but rather in historical industry biases, lack of targeted education, and fewer role models in the field. Financial firms have begun to address this gap by launching women-focused investing initiatives, but there is still a long way to go.

- The Future of Women in Investing
The data suggests that as women grow more confident and become more active investors, the gender gap in investment participation is closing. According to McKinsey, women now control over $10 trillion in U.S. household financial assets, and that figure is projected to grow to $30 trillion by 2030 (source).
As more women recognize their investing strengths and take control of their financial futures, stereotypes about poor female investors will continue to fade.